High Impact retention systems for e-commerce brands that want to scale profitably.

We build high-impact email marketing & SMS programs that drive revenue, increase customer lifetime value, and make your paid traffic actually worth it.

• Let's grow

A letter from our founder

If you’ve worked with marketing agencies before, you probably have some scar tissue.Outsourced labor. Inconsistent quality. Slow turnaround times. Poor communication. And that nagging feeling that no one truly cares about your brand as much as you do.Over the past decade, I co-founded and helped scale Cybrary from a startup into an eight-figure SaaS company, driven largely by scalable SEO and email marketing strategies. During that journey, we hired dozens of agencies across nearly every marketing specialty.Yet, almost universally, we encountered the same frustrations:
...Inconsistent service quality...
...Reactive execution rather than proactive planning...
...Strategic thinking treated as an afterthought...
...Slow turnaround times...
...Teams that never genuinely understood our business or our priorities...When I founded High Impact Marketing, I made myself a simple promise:Build the agency I wish we had the chance to work with.Clear. Honest. Strategic. Accountable. Genuinely helpful.Not just another team that "does tasks," but a true partner—one who deeply understands your vision, thinks strategically, executes consistently, and drives meaningful, sustainable growth.Too many brands today still fall prey to flashy promises from short-sighted agencies:“Double your revenue in 90 days, or you don’t pay!”It sounds enticing until you understand what chasing those results actually costs your brand:
...Discounting your products into oblivion...
...Burning out your email list...
...Damaging your deliverability...
...Training your customers to buy only when there’s a discount...
...Cheapening and undermining your brand’s reputation...They walk away with a flashy testimonial...and you’re left cleaning up the mess...That’s not marketing; that’s manipulation.Real, sustainable growth comes from structured, disciplined systems—especially in retention marketing. It isn’t built on clever subject lines or one-off promotions; it’s built on consistency, repeatability, and trust.At High Impact Marketing, we do things differently. We focus on what genuinely creates a lasting brand:
• Strategies thoughtfully aligned to each stage of your customer lifecycle
• Meticulous attention to detail, so your email marketing runs smoothly without constant oversight
• Clear, frequent communication
• Calm, consistent execution
• Respect for your brand strategy, supporting your vision, never overriding itYes, performance matters, but genuine performance can’t be guaranteed. Real marketing is a long game, one that compounds steadily over time. It demands relentless focus on the processes and systems that lead to success, rather than fixating solely on quick wins.When these fundamentals are in place, results naturally follow.We partner with brands committed to building something meaningful, something lasting.If that's you, we'd love to work together.

Trevor Halstead

Owner & Managing Partner
High Impact Marketing

Our High Impact System

Real, lasting marketing impact comes from authenticity, consistency, and transparency. Your customers (and our clients) deserve clarity, integrity, and meaningful communication. That’s exactly what our High Impact System delivers.

1. Transparent, Consistent CommunicationClear and proactive updates—no surprises.Regular check-ins, strategic conversations, and straightforward reporting that keep everyone aligned and informed.2. Genuine, Authentic Branding and MessagingMarketing that genuinely reflects your brand’s core values.Authentic messaging that resonates deeply because it’s true, relatable, and free of gimmicks.3. Scalable Email Design SystemsStructured, modular email templates that maintain quality and brand consistency.Clean, reusable design assets that simplify long-term email campaign management.4. Structured Klaviyo ImplementationClean, organized Klaviyo accounts built to scale—no clutter, confusion, or messy setups.Inspired by proven approaches like Finsweet’s Client-First system, we prioritize ease of use, clarity, and long-term efficiency.5. Empowering Your Team Through TrainingPractical training and resources that empower your team to confidently manage and evolve your email marketing.Clear, straightforward documentation and hands-on workshops tailored to your team's needs.

Our Services

DTC E-Commerce Email Marketing & Retention

We don’t “do email” the way freelancers or Fiverr agencies do it. We design and operate retention systems that scale with your business. Every deliverable we touch is rooted in strategy, backed by data, and built to last.

🛠 Email Systems Setup
ESP migration, account audit, and infrastructure to build on (Klaviyo)✉️ Lifecycle & Email Marketing
Automated flows and campaign calendars that actually work.
• Deep audit of your current email setup
• Full lifecycle strategy (onboarding, post-purchase, winback, etc.)
• Klaviyo builds, integrations, and automations
• Monthly campaign creation, testing, and optimization
• Deliverability management and list health oversight
• Design + copy that aligns with your brand and sells🔄 Retention Program Strategy
Stop the leaky bucket. Start driving LTV.
• Holistic retention audit across email, SMS, and owned channels
• Customer segmentation, journey mapping, and behavioral triggers
• Upsell/cross-sell and loyalty programs
• Churn prevention and re-engagement strategies
• First-party data capture systems (zero-party too, if you’re cool like that)
Retention isn’t a box to check, it’s a revenue engine.📊 Analytics & Reporting
If you can’t measure it, you can’t scale it.
• KPI and funnel tracking setup
• Performance dashboards built around your business goals
• Weekly/monthly reporting with insights and action items
• Testing frameworks to eliminate guesswork
Transparency isn’t optional—it’s how grown-ups work.

Who we work with

We work best with:
• Brands doing $50k+/month in DTC revenue, and ready to implement repeatable, scalable systems to grow sales, and build a lasting brand
• Founders tired of piecing together freelancers who ghost them and agencies that burn them
• Teams that want clarity, not chaos